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Marketing on Instagram music is an increasingly popular topic among dimwitted internet cringe-factories. You are being sold a shortcut by the YouTube gang of funny personalities and your Instagram feed that promotes Instagram marketing for musicians. The “latest hacks”, which is often their best description of themselves as individuals, can be a more accurate way to describe them than the things they can teach.
It is a sad fact that it takes time and repetition to grow a genuine audience on any social media platform. It all boils down “good habits” and “time”. This video will discuss the “growth hacks” that are not productive, the long-term good habits and the steps you need to create a huge following on Instagram.
0:00 Introduction
Bad Ideas 0:27
1.42 Pay Attention to Recurring Content
2.54 Make a Topic Wheel
4.14 How to Not Reach New People
5:09 How We Reach New People
6:36 Why Sometimes Trying too Hard is Often a Failure
7:46 Shorter Is NOT Better
9.24:24 A Quick Note on Hashtags
10.05 Carousels can crush it
Ten:45 Highlights can help retention
11:15
We do this:
We make video with these:
Camera setup
This is the Most Expensive Camera under $2k
This is the Best Stabilizing Lens and Autofocus Lens For That Camera
This is the most precise manual focus lens for your camera –
The Lens Adapter that Makes It Possible
The Telescoping Stick that Makes Every Dope Shot –
Our Video Tripod –
This is the Mini-Tripod Everyone Talks About, But It Is Really Amazing and Sturdy.
Installation of audio
The Deity V-Mic 3 Pro with Travel Kit
Audient iD14 –
Lighting setup
Aputure C120d Mark II w/ Light Dome Mini II –
Stand Light –
Aputure AL-MX –
Our favorite YouTubers. (COMMENT to let them know that you sent them! ):
Potato Jet (AMAZING Videography/Cinematography Lessons From A Goofball) –
DSLR Video Shooter (Videography Tips from A Smooth Operator who Knows His Ish).
Gerald Undone (Videography/Camera/Photography Nerd Who Rocks Hard) –
CaseyNeistat (The most popular good vlog ever)
Peter McKinnon (Videography Lessons from a Warm-Hearted Badass: Photography and Videography)
MKBHD (Tech Review From A Real-Life Superhero Alterego)
Matti Haapoja (Videography/Creativity Lessons From Canada’s Yung Gawd) –
Andrew Huang (This Guy Makes Music Again Every Day).
DigitalMarketer (This Company Teachs Digital Marketing Better than Anyone)
#MusicBusiness #MusicMarketing #Indepreneur
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I feel like my topic wheel would look a lot like Circa's ! While I knew on a level that would probably be fine, it was validating to hear lol
Just stumbled over your video and I have to say: Nice one, really like your perspective on things here. I'm on board 🙂
Great info!
Okay. I can't believe I'm actually hearing something new instead of the same crap everyone else is saying.
Love it!
great stuff
Golden tips. I need to watch this again and take notes 🙂 Thanks!
You make a video for musicians and then you use a comedian for examples of what to do LOOOL. scam.
Very helpful content, subscribed!!🤟🏼
I've blocked people for spamming my comments! It's ridiculous! Don't do it!! Ha. Thanks for you vid! Still watching, but can relate already! Thx. 🙂
And I’m gonna delete it ‼️😂💪🏽
Just to throw this out there.
As a band, we have taken a bunch of these ideas (having a content wheel, carousel posts, longer form text, moderately popular hash tags, etc.) and started putting them into practice and we have had very interesting results.
For some reason beyond our understanding , the reach of our posts hasn't changed, if anything it has decreased. However, the engagement has definitely increased (specially in our DMs), we had more people reaching out to us, asking for collaborations and feeding us ideas for future content. Admittedly it's still early days but we very curious to know if anyone has had similar results…
Thanks for cutting through the bullshit!
Stim social sucks
I've never seen an AD from a musician in instagram. Why?
Wise words not to over-glorify IG. It can seem unavoidable for artists apply that philosophy, but it's easier when you begin focusing on developing your domain and products outside the app. Great video as always, Circa
Awesome post! This was very interesting 😁
look at yourself in the mirror bro
Definitely gained a new follower/subscriber/fan whatever you want to call me Lol. Appreciate the advice you give. Thanks
Boyz N the Hood!
great tips and encouragement
👑
What is your instagram?
Dude, this is the best video on this I have seen. I have just started a project and was searching hashtags, following accounts, leaving engaging comments but did not understand what was enjoyable about instagram. It felt like work to make a number go up to make people listen to my music. I love the ideas in here, it makes instagram this creative endeavor alongside your music.
Outstanding, thanks Circa. I learned a lot and can't wait to implement a ton of it into my process.
You should make a video on SubmitHub
LOL you totally made this video after I posted in the Indie group! I guess it’s been something you’ve been hearing about a lot lately
Full video on topic wheels?
the quality of the content is going crazy out there! #indiepromember
This is great advice that I'm gonna utilize💯🔥 Along with a few other systems from Indepreneur. Thanks Circa
I don't post often on instagram but when I do post its usually just a recap of what I've been up to for the past couple weeks and I'll just compile it in to one post. Every time I do this the post performs very well. If I dropped 12 singles in a month, by the end of the month I'll make a whole post about it. This strategy has been very effective and it gets more engagement then when I post once every week or once every day. I prefer to post once a month on the feed and a couple times per day in my stories. YouTube is far more important for musicians at this point IMO. This is just my take on this subject, this was a great video, keep it up!
Nice video !